What counts as a video view? A refresher on how social platforms calculate video ad views

-
The major social networks don't agree on how to count video views; here's a rundown of the sometimes slippery metric. The post What counts as a video view? A refresher on how social platforms calculate video ad views appeared first on Marketing Land.

Please visit Marketing Land for the full article.
Via Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2uxGgu1

Comments

Post a Comment

Popular posts from this blog

GE made a 27-inch smart display for above your stove that streams Netflix and Spotify

-
Image
GE wants to put a smart display at head level while you’re cooking. The Kitchen Hub is a 27-inch touchscreen that runs Android and also functionally replaces your exhaust vent at its mounting above your stove. The company first teased the device at last year’s CES but ultimately never shipped it . It has updated this year’s version with a sleeker interface and tons of features like video calls and streaming movies. The Kitchen Hub supports Google Assistant, meaning you can ask Google to create grocery lists, look up recipes, or control other smart home devices like thermostats, lights, and cameras. The Hub can also run apps like Netflix and Spotify, so you can stream The Great British Baking Show or listen to music while you cook. There’s... Continue reading… source https://www.theverge.com/2019/1/7/18170285/ge-google-netflix-spotify-exhaust-vent-smart-display-kitchen-hub-ces-2019
Read more

Mophie’s battery pack case for the new iPhones lets you use wired headphones

-
Image
Mophie’s newest iPhone battery case, the Juice Pack Access, represents a first for the company: an exposed Lightning port. Mophie’s cases typically plug into each iPhone’s Lightning port, and that’s how it charges the phone. This new case leaves that port exposed, so users can plug their Lightning headphones in and listen to music, even while using the case. The case will support the iPhone X, XS, XS Max, and XR. Instead of the Micro USB port that’s included with the Juice Pack Air for the iPhone X, the Access case can charge wirelessly on any Qi-enabled charging pad. It’ll charge the iPhone first and then focus on itself. It also has a USB-C port, so it can be wired and charge, too. Mophie says the iPhone XS and X case provides up to... Continue reading… source https://www.theverge.com/2019/1/7/18168914/mophie-juice-pack-access-iphone-x-xs-max-xr-headphones
Read more

Google Assistant will soon be on a billion devices, and feature phones are next

-
Image
As CES kicks off, Google has a massive presence: monorails, a booth that’s three times larger than last year, and likely a giant pile of news to announce. But ahead of all the actual product news, the company wants to beat its chest a little by announcing some numbers. By the end of the month, it expects that Google Assistant will be on 1 billion devices — up from 500 million this past May. That’s 900 million more than the number Amazon just gave us for Alexa . But just like Amazon, Google’s number comes with caveats. In an interview with The Verge , Manuel Bronstein, the company’s vice president of Google Assistant, copped to it. “The largest footprint right now is on phones. On Android devices, we have a very very large footprint,” he... Continue reading… source https://www.theverge.com/2019/1/7/18169939/google-assistant-billion-devices-feature-phones-ces-2019
Read more