Facebook funded anti-TikTok campaign through GOP firm

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Illustration by Alex Castro / The Verge

Facebook’s parent company, Meta, has been paying one of the most prominent Republican consulting firms to run a nationwide campaign to sow distrust about one of the company’s top competitors, TikTok, according to a new report from The Washington Post on Wednesday.

The firm, Targeted Victory, reportedly planted op-eds and letters to the editor in major local and regional newspapers across the country. A Targeted Victory director told staff that the firm needed to “get the message out that while Meta is the current punching bag, TikTok is the real threat especially as a foreign owned app that is #1 in sharing data that young teens are using,” according to emails obtained by The Post.

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source https://www.theverge.com/2022/3/30/23003168/facebook-tiktok-targeted-victory-news-column-campaign-gop

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