Apple might be the streaming home of soccer’s next big tournament

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Harry Kane of Bayern Munich celebrates during the Bundesliga match between 1. FC Union Berlin and FC Bayern Munich at An der Alten Försterei on April 20th, 2024, in Berlin, Germany.
Photo by Ulrik Pedersen / DeFodi Images via Getty Images

It looks like Apple’s foray into streaming soccer could be getting even more ambitious. According to a report from The New York Times, Apple is close to a deal with FIFA — the sport’s global governing body — for worldwide rights for an expanded version of the Club World Cup that will take place in the US in 2025. The Times says that the deal could be worth upward of $1 billion and that an official announcement could happen sometime this month.

If the deal goes through, it would mark Apple’s second major broadcast partnership in the sport. In 2022, the company signed a 10-year deal for streaming rights to Major League Soccer, which got a big boost a year later with Lionel Messi’s arrival in Miami. The deal with FIFA would be more notable,...

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source https://www.theverge.com/2024/4/22/24137251/apple-streaming-fifa-club-world-cup-report

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